Peiter Buick comes to Universal Mind as an award-winning industrial designer who has helped guide a number of industry-leading brands towards new relationships with their customers through progressive retail environments and products.

Peiter claims he is fueled by curiosity, observation and sushi. However, the more you get to know him, the more it become obvious that what really fuels him is his passion for people, and his desire to simplify the complex. Don’t be surprised if Peiter asks a lot of questions, besides it being a large part of his job, and why we like him, he is genuinely interested in getting to the root of a problem.