Practice: User Experience
Title: UX Architect
Tyler is a UX Technologist for Universal Mind, where his focus is on bridging the gap between idea and implementation. Tyler approaches all problems through the filter of experimentation. He believes the fastest and most accurate solution is working provocatively through multiple experiments and informal testing.
Through past work experiences with Coke, Sony, Pfizer, P&G, Ford, and Vail Resorts, he has learned the value of accuracy and communication. His work with early start-ups helped to reinforce the value of iteration, speed, and efficiency.
When not keeping up-to-date on web and UX trends Tyler spends his time on his less than 4-wheeled vehicles (bicycle, motorcycle, unicycle), or learning whatever skill catches his fancy for the day, like knitting, photography or juggling.