Analytics has quickly become a critical business function to identify and leverage transformative organizational and consumer insights.  This provides the opportunity for organizations to use analytics to:

  • Explore revenue opportunities
  • Evaluate operational efficiency
  • Identify high margin services
  • Observe patterns and predict outcomes
  • Identify high-value prospects
  • Evaluate the operational efficiency of specific management programs

The ability to transform your organizational data sources into actionable intelligence is the challenge and ultimately the key to transformational impact. The process of aggregating, scrubbing, and organizing both structured and unstructured data into an operational data model increases in complexity as your data volumes continue to grow. Understanding how to combine core system data with consumer analytics is a science that requires expertise and experience.

Universal Mind’s core focus is the evolution of consumer engagement through both qualitative and quantitative user research. We specialize in both the data aggregation, collection and transformation aspects of the analytics lifecycle, as well as the optimization of the operational modeling and analysis.

Analytics is now established as the catalyst for the evolution to an intelligent enterprise.

Universal Mind’s analytics expertise and operation capabilities include:

  • Data Governance
  • Data Cleansing
  • Data Modeling
  • ETL (Extract-Transform-Load)
  • Big Data Analytics
  • Data Visualization
  • Business Intelligence


Universal Mind’s data analytics technology expertise includes:

  • MySQL
  • MongoDB
  • DynamoDB
  • Amazon EMR
  • Amazon QuickSight
  • Tableau
  • Apache Hadoop, Spark, Hive, Yarn, Sqoop, Cassandra
  • Hortonworks
  • Cloudera