NFC (near field communications) is expected to bring sweeping changes to customer interactions at retail locations. Everything from check-out, to just-in-time couponing, to social networking will be affected. The hope is that NFC will be a great new tool for creating stronger customer loyalty and...

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I knew about the soft launch of the Apple Store app, but it wasn't until yesterday when I happened to walk in to my local Apple store in search of a new set of earbuds that I realized what's actually happening

Apple just soft-launched one of the most powerful digital wallet services, and few have noticed.

First, let me walk you through...

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Digital publishing grew tremendously in 2011. With the unveiling of new technologies such as the iPad 2, the iPhone 4S and Amazon’s Kindle Fire, we’ve dramatically changed the way companies will disseminate information for years to come. 

But we’ve only begun to scratch the surface of what’s possible in this...

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Puma plans on creating an entirely new customer experience using the iPad as the central focus of their retail stores. Custom iOS applications for customers, sales staff and backend processing will utilize the iPad from the shelf to the cash register.

In addition to being able to design custom shoes at a kiosk in the store, heavy social gaming...

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