Forrester's Brian Walker recently issued a very compelling report entitled: "Welcome to the Era of Agile Commerce: eBusiness Execs Must Evolve Channel Strategies To Embrace Market Changes." In the report, Walker asserts that multi-channel commerce is being reborn, and traditional ways of describing multi-channel commerce no longer work because...
Read more"With new entrants like the Samsung Galaxy and the Motorola Xoom, the market for tablet computers is heating up in the United States, even though iPad continues to dominate the conversation – and market. That’s the word from The Nielsen Company’s latest in-depth research on mobile connected devices, which was fielded in Spring 2011."
The full...
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Great article from Forrester analyst, Brian Walker, introducing the concept of “agile commerce.” Some excerpts—
“Customers no longer interact with companies from a channel perspective; instead they interact through touch points. These touch points include channels such as stores, branches, call centers and websites, but also...
Recently there has been a lot of buzz around the mobile space, with new and ever-improving phones and tablets trying to vie for the lead in this emerging space. There are many thoughts in the industry in general regarding “how does mobile fit into my current business?” or “how can I incorporate tablets into my workforce?”. These questions...
Read moreLast summer our user experience team brought you the wildly popular collaboration tool iBrainstorm. Well, today I'm happy to announce iBrainstorm 2.0. We've received tons of feedback, and we've listened to what you've said. From the collective experience of our team, aided with your feedback, version 2.0 brings a plethora of new features and...
Read moreThis video is of a fully-functioning demo we created of a multi-device solution for a telco based on client work we've done — a solution that spans iPhone, Android, kiosk, and web-based apps with a common back end.
Positioning Paper • September 2010
Savvy business leaders understand that in order to serve the needs of their mobile customer, they need to create a powerful, elegant and consistent user experience that spans multiple devices and touch points. They also know that their applications must be fully...
Read moreDesign and Technology have disrupted our way of thinking since the time we could walk. Everything vying for our attention as we try to make sense of the spaces to which we occupy; the things we look at, touch, interact with and even desire. Every moment of our day design and technology work in concert together to influence purchasing decisions,...
Read moreThe 3 Components of a Successful Multi-Device Solution (cont’d)
The number of mobile users is expected to surpass desktop or browser-based clients by 2014, prompting many companies to deploy rich Internet applications that span across mobile devices, tablets, and kiosks. Organizations that adopt a “keep up” strategy end up creating apps as they...Read moreThe 3 Components of a Successful Multi-Device Solution
Today, some of the fastest evolution in personal computing is in the areas of mobile computing and gestural interface. Long gone are the days where the best ideas come out of a room packed with high IQs, stale coffee, and starched white shirts. In today’s world, the average user holding a mobile...Read more
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