When designing for mobile, keep in mind that you are typically not designing "on" mobile. In the Universal Mind UX studio, we just completed an initiative for SoDA—The Society of Digital Agencies—to create the annual SoDA Report on iPad and Kindle Fire. A key element of our best practices in UX design is to test and view our work...
Read moreLooking back 10 years, and perhaps even less, many businesses were saying “We don’t need a website”. The profound impact the Internet has had on commerce in the modern culture has made a clear and compelling case that every business has a need for a website, and few would argue the value of at least a minimal web presence today. In much the...
Read moreGoing mobile – it’s a key component of the strategic road map of many organizations. The mobile market represents an enormous opportunity to serve existing customers, attract new customers, and explore new areas of business growth. Given the dramatic and ongoing growth in consumer mobile data usage and spending patterns, this is a market that...
Read moreUniversal Mind is pleased to announce the release of DeftJS, an open-source JavaScript framework of essential extensions for enterprise web and mobile application development with Ext JS and Sencha Touch.
DeftJS enhances Ext JS and Sencha Touch's APIs with additional building blocks that enable large development teams to rapidly build...
Read moreMany marketers are starting 2012 with mobile apps at the top of their to-do list, but while churning out a quick one-off app is fairly straightforward, developing a strategic application or digital “solution” is considerably more complex. Smart planning is essential.
Here are ten things to consider before developing your app:
1. Agree on...
Read moreSencha has recently begun targeting the Adobe Flex community, promoting their products as the panacea for development in the HTML5 arena. That message is not far from the truth. While these frameworks don't address common frustrations with JavaScript, such as its lack of compile-time checking, error-prone scoping and other language specific...
Read moreNFC (near field communications) is expected to bring sweeping changes to customer interactions at retail locations. Everything from check-out, to just-in-time couponing, to social networking will be affected. The hope is that NFC will be a great new tool for creating stronger customer loyalty and...
Read moreIn your pocket right now is the most powerful “remote control” (as Drew Diskin put it) that has ever existed. It is no ordinary remote control. It can harness everything that all of the previous mass media (television, radio, Internet, etc.) can do. People aren’t using them just for simple entertainment or for phone calls. They have become the hub...
Read more
"How should I deploy my site or application to mobile?" This is a common question we hear from our clients these days. Unfortunately, the answer is not as straightforward as you might think. One key fact overrides almost every conversation in this space: Just because it's smaller, doesn't mean it's easier to produce. In fact, in many cases,...
Read moreWe've all been hearing the drumbeat around the popularity of "single purpose" apps as the next great thing. So indulge me a singular focus (excuse the pun) for this post, and let me share some thoughts about the power of multi-purpose.
Take a look at this photo. How many of us in the US have a sink like this in their home? The half bath in our...
Read more
Posted by 
Posted by 
Posted by 
Posted by 
Posted by 
Posted by 
Posted by