NFC (near field communications) is expected to bring sweeping changes to customer interactions at retail locations. Everything from check-out, to just-in-time couponing, to social networking will be affected. The hope is that NFC will be a great new tool for creating stronger customer loyalty and...
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I knew about the soft launch of the Apple Store app, but it wasn't until yesterday when I happened to walk in to my local Apple store in search of a new set of earbuds that I realized what's actually happening
Apple just soft-launched one of the most powerful digital wallet services, and few have noticed.
First, let me walk you through...
Read moreToday Apple introduced a new version of their iBooks iOS application alongside a new content creation tool, iBooks Author. This move was focused entirely on bringing textbooks to the iPad. After analyzing both Apple's announcement and the two newly released pieces of software, I have some interesting observations.
Why the iPad?
I think it is...
Read moreThe news was hard to avoid last night. The conjecture on the future of Apple without Jobs steering the ship will go on for longer than I care to pay attention.
This is the beginning of Steve Jobs’ departure. Apple will never be the same.
Most of the sentiment is that people are sad to hear the news and are taking the time to reflect on his...
Few tablets have posed a serious threat to the Apple iPad, which has sold more than 15 million units since it launched just a year ago. With the iPad 2 sold out in most markets, Apple’s dominance in the tablet space may seem unshakable. While Apple holds more than a 77% market share in this arena the tablet race is far from over. By 2015, Forrester...
Read moreInteractive ads mean new rules, but also new opportunities.
Advertising has traditionally been regarded as an interruption of the actual experience that people are trying to have -- be it watching a TV show, reading a newspaper or magazine or browsing a Web site. But we're now seeing the emergence of a new kind of advertising, one that's in itself...
Read moreTechnology in 2011 is all about "me"—UX Predictions for the Coming Year
The word technology, by definition, has a very sterile, metallic, and hands-off connotation. But this is changing. Technology is becoming increasingly intimate, customizable and personal.
People now access the same sites and services using different applications that suit...
Read moreEver innovative, Gorillaz (founded by Blur frontman Daman Albarn, and ‘Tank Girl’ comic book artist Jamie Hewlett in 2001) released a free album to fans on Christmas Day. Free albums releases are nothing new (Radiohead’s 2008 release, In Rainbows, made an estimated $6 million US dollars with its unique “pay what you want” plan), but Gorillaz ‘just...
Read morePuma plans on creating an entirely new customer experience using the iPad as the central focus of their retail stores. Custom iOS applications for customers, sales staff and backend processing will utilize the iPad from the shelf to the cash register.
In addition to being able to design custom shoes at a kiosk in the store, heavy social gaming...
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